Skoda India’s ‘25 expansion roadmap: More dealerships, new launches & more
Skoda Auto India has unveiled its growth strategy for 2025, laying out plans that span new product launches, dealership expansion, and enhanced customer services. As the brand celebrates 130 years globally and marks 25 years in India, it is gearing up to make 2025 its biggest year yet in the country. Here’s a quick look at the company’s expansion roadmap for the year.
Skoda India’s expansion roadmap: Key details
As a major and important part of its expansion plans, the company aims to strengthen its presence beyond the metro cities by venturing into tier-II and tier-III markets. The carmaker currently operates in over 165 cities and plans to be present in more than 200 by the end of the year. The number of customer touchpoints is also set to grow – from 290 today to 350 by the end of 2025, up from 120 in 2021.
Besides the existing portfolio which includes the likes of the Kushaq, Kodiaq, and latest Kylaq SUVs, the company is now looking to further strengthen its sedan portfolio with an upcoming global model – likely to be the Octavia RS.Skoda Auto India is also pushing ahead on alternate business channels. This includes boosting its certified pre-owned car business and focusing on segments like fleet sales, rural outreach, and government contracts. Furthermore, Skoda is working on making ownership simpler and more reassuring. For instance, Skoda Supercare now comes standard across all models, allowing customers to defer routine service costs until the second year or 30,000 km. In addition, there are comprehensive warranty options and service plans aimed at reducing the cost of ownership and increasing peace of mind.
